Ton Wesseling at #InOrbit17 in Slovenia, March 9 – 2017
Hi! Thank you for visiting this overview page on the #InOrbit17 talk by Ton Wesseling on “Are your Continuous Optimization Efforts accelerating The Growth of your Company?” Slides and links below the picture!
Slides
You can download the PDF with the 100 slides here for free (3,5 MB filesize).
Links
Ton mentioned several tools in his talk, here is the overview:
- Smart Notifications – to add persuasive messages to your website, automatically shows the best messages to the right users.
- Wheel of Persuasion – Resource on persuasion techniques that can be applied in online optimization (course here).
- A/B Test Guide calculators – To calculate sample sizes needed, to calculate Power levels and to calculate testing bandwidth.
- Testing.Agency – White label development resources to create your A/B-test code.
- Effective Experiments – Online Experiments workflow tool and making your learnings accessible.
