Build what your users really want. Make product discovery and validation a regular part of your development process. By testing early and backing it up with data and research, you only build what really adds value.
Product teams are working faster and faster, but without structure in data and learnings, opportunities remain unexploited. Insights get scattered and priorities are not always set based on data. Many teams spend more time on stakeholder management and meetings than on really understanding what the customer wants. Experimentation feels like a loose layer instead of an integral part of agile working. And that's a shame.
We help teams integrate experimentation smarter into their work: from product discovery to product development. By capturing data well and leveraging learnings, you build products that add value.
Avoid building on assumptions. Test and validate ideas and hypotheses before you develop so that each product adds value.
No isolated tests, but a structured way to validate within your agile processes....
Less discussion, more data. Find out what works: from price acceptance and display to information needs and brand trust.
There are effective ways to test whether your product development is going in the right direction. A strong Product Discovery phase helps validate opportunities and set the right priorities before building. We help product teams experiment to better understand user needs, not with isolated tests, but through a structured approach that aligns with your product strategy and way of working.
Product validation
Test whether a feature or product actually adds value for the customer before you build it.
Validated work
We help teams experiment and validate in a way that fits seamlessly into their processes. This way, testing does not become an extra step, but an integral part of product development.
Strategic experimentation & Product discovery
Whether it's new product ideas or further development of existing products, we help teams validate quickly and in a structured way. By testing hypotheses and basing decisions on data and user research, you avoid assumptions and make choices with impact.
You don't build a strong product on gut feeling. The digital user shows you what works and what doesn't. We help teams make experimentation a structural part of their product development.
We analyze how you work now and where experimentation can be better integrated.
We help teams determine the right focus by defining relevant customer problems based on research. Using the Opportunity Solution Tree (OST), we map opportunities, solutions and experiments so that experimentation is targeted and strategic.
Testing and validation saves work and speeds up processes. We ensure that experimentation is smoothly integrated into agile processes.
We help teams not only analyze test results, but turn them into actions. Use data to underpin strategic choices.
A Opportunity Solution Tree (OST) is an essential tool within Product Discovery. It helps teams strategically organize experiments and better inform product decisions. By visually mapping opportunities, solutions and experiments, you can instantly see which direction will deliver the most value.
Get in touch and we'll walk you through the possibilities.
Where can you find us?
Nobel Street 2A
3512EN Utrecht
030 4100 170
info@onlinedialogue.com
Nederlands Nederlands
English
