As a company, we can only properly serve a limited number of clients at a time. The strategy, design and optimization processes are intensive and we can only physically be in one place at a time for quality assurance. Therefore, in 2010 we will no longer make any new contacts in addition to the ones already in place. I am proud to announce that our service is apparently so well liked that we have sold out for the time being and are not accepting queues.

See here also an important reason for starting the 2 monthly Online Dialogue Thursday knowledge sharing afternoon. We see and learn a lot and we don't want to limit this knowledge to just the clientele we currently serve.

September 9, 2010 marked the very successful baptism of fire of the 1st Online Dialogue Thursday. Read the article from media partner marktingfacts.nl including the slides (and be sure to check out the mood video at the bottom of the article). On our special Online Dialogue Thursday page you will also find PDF downloads and testimonials from visitors to this 1st knowledge afternoon.

Thursday, November 11, we are hosting this afternoon for the 2nd time and this afternoon is not yet sold out!

The program for November 11, 2010

• 2:30 p.m.: room open
• 15.00: welcome
• 15.05: Presentation theoretical model: continuous optimization of online dialogue. Bart Schutz and Ton Wesseling talk about the method behind continuous online communication optimization. What are the different people and dialogue phases and how does an organization learn to serve the different visitor types better and better?
• 15.30: Case study ABN AMRO: Jorden Lentze (senior online marketer at abnamro.nl) talks about the process ABN AMRO has set up for continuous optimization of the service and sales website and shares some results with us.
• 16.00: Conversion Clinic: Maurice Beerthuyzen, Anouschka Scholten, Bart Schutz and Ton Wesseling will take a seat on the panel and will each represent a behavioral persona at a particular stage of visitation when analyzing websites from the audience. Because of the pre-set role, they will also have some best practices behind them.
• 16:55: thanks
• 5 p.m.: drinks
• 6:30 p.m.: end of drinks

Location: Seats2Meet, Moreelsepark 65, Utrecht (close to Utrecht CS and parking garage).

Register now for the November 11, 2010 meeting

Due to the fact that we want to prevent the venue of this free event from being filled only with consultants we are our waiting list continuous activation. For the guarantee of intensive dialogues, we would like the event to grow to a maximum of 60 attendees at this time, according to the wishes of the 1st attendees as well. This means that people working directly for an end customer are welcome, but consultants will remain on the waiting list until a few days before the start of the event. Then we will raffle off the remaining seats among those on the waiting list.

Current attendance includes senior online marketers/return specialists and online managers from companies including: Energie Direct, Telfort, TUI, ANWB, Aegon, NS, ING, Randstad and Ziggo. Want to attend: register now.