Recently, foundation Edukans launched the action “All of the Netherlands hands out“. Via the twitter channel of ambassador Antonie Kamerling Online Dialogue became involved in the concept surrounding this campaign.

The Edukans Foundation has developed a web shop offering goods (from pens to complete desks) necessary to teach, in this case, 10,000 children in Malawi. As a person, group or company, you can create a personal page that mentions what you bought / how you helped. The idea is that all sponsors who have bought something will promote this page in their own online environment, which should bring in new buyers. A nice creative interpretation where you as a sonsor can choose specifically what you want to help with. Online Dialogue bought 5 world packages for teachers (globe, atlas and dictionary) and now has such a personal page.

In addition to the financial support, Online Dialogue is now selflessly advising the Edukans Foundation on online marketing and conversion optimization for the concept. How can you make it easier to use the website, how do you entice more people to participate, how do you ensure active promotion? We hope that our knowledge will contribute to reaching the goal of helping 10,000 children within the foreseeable future and that subsequent actions for other goals will work better and better.

Will you help too?